Harnessing ChatGPT’s Powers

With all of the hype around ChatGPT, we thought we’d share just a few ways you can be leveraging ChatGPT and other AI tools to boost your real estate marketing.

Create an e-marketing campaign. Let’s be honest, we all know how important email campaigns are to nurture leads and existing clients, but making them ourselves can be incredibly time consuming. Thankfully, AI is probably a better “writer” than a lot of us and can generate a series of emails for you to use in just seconds.

Generate surveys. ChatGPT can create surveys and questionnaires to help you gather insights from your clients. If you’re looking to get feedback from your clients to understand their preferences and perceptions, or even conduct basic market research, you can leverage AI to create easy surveys for you to send out.

Write better listing descriptions. Don’t love writing descriptions for your listings? Ask ChatGPT to do it for you. Describe your listing in as much detail as possible (home type, size, price, etc.) and watch ChatGPT do its magic. Of course, remember to verify the description (AI isn’t error-free) and revise it as needed, but there’s no reason you should be writing these from scratch.